Consulting Success Podcast

What do you think is the most important job of a leader? It's to eliminate fear from the workplace and fill it with love. Michael Zipursky's guest today is Renée Smith , the Founder and CEO at A Human Workplace. Renée talks with Michael about how we are at our best as human beings when cared for. When we know we belong, we matter, and we contribute, that's when we embody our full humanity. If you...

A business owner's success is typically measured by their revenue growth, the number of followers, and overall reputation. However, one important element is usually ignored: a proper work-life balance. Michael Zipursky delves into this topic with Michele Benton , President of lime, LLC . She explains how rejecting the devoted worker mindset allows her to adjust her career according to the lifestyl...

Having the right consulting team is critical to establishing a strong and stable organization and, ultimately, a successful business. Today’s guest is Mike Zani , CEO of The Predictive Index , a talent optimization platform that helps businesses build high-performing teams and cultures. He joins host Michael Zipursky to share the aspects of an individual he focuses on when choosing to hire. Mike e...

Most business owners tend not to see the importance of establishing values. However, business values are the compass that ensures your organization aligns with whatever vision you have for the company. Joining Michael Zipursky in this special episode is his cousin and co-founder of Consulting Success , Sam Zipursky . Together, they share the values behind Consulting Success and break down how they...

With everything online, it's easy to be paranoid over privacy. It’s important to secure your business. You’ll never know if someone is watching you online. Maybe you opened a malicious email and you get hacked. Or a stranger who added you two weeks ago could just be using you for more information. Information and credentials are what they're really after. Hacking has become such an organized crime...

What is the first step to building a creative consulting business? Learn how to find motivation within yourself. Michael Zipursky’s guest in this episode is Bobby Gillespie , founder and President of The PROPR Design. Bobby shares with Michael how people were questioning his move when he left his last job. Even his parents were unsure, even when they were proud of him!   But he proceeded to build...

Selling a physical product cannot be too far off from selling a service. Michael Zipursky realized this firsthand, piecing together techniques that will allow consultants to sell their services like they’re an actual physical product. In this brief yet packed bonus episode, Michael teaches you how to sell consulting services like lemonade. He takes us to a lemonade event that made him realize a co...

Building predictable systems for your consulting business is a must. When you follow the right systems, you’ll be blown away by the results. Michael Zipursky’s guest today is David Allara , the Managing Director of konnectus . David talks with Michael about how the first step should always be listening. You need to listen to your customers, peel back the layers, and understand what’s important to...

Strategic consultants help the company thrive and achieve marketing goals through identifying and analyzing business processes. That’s why this expertise is in demand in every business. Join Michael Zipursky and the Founder of Trusted Advisor Associates , Charles Green , as they delve into creating real and authentic conversations with real decision-makers and buyers. Starting with educational wor...

People in business are turned off by storytelling because they think it takes too much work. But storytelling is a very important tool to have so that you can build your audience. You don't have to be super personal in your story; you just need to humanize it. To help in building your story, join your host, Michael Zipursky and his guest,  Janine Kurnoff . Janine is the Co-Founder of  The Presenta...

Solo consultants often strike out on their own because they want more freedom and flexibility. That’s why they shy away from the idea of building a team. In this bonus episode, Michael Zipursky talks about how you’ll come to a point where your business grows so much you can’t handle it by yourself anymore. Try as you might, you’ll burn out with complete exhaustion. The solution? Build the right te...

The consulting business is all about helping and empowering people. That’s why consulting mastery lies in one important thing: the desire to serve instead to sell. Michael Zipursky sits down with Rob Malec , President of Businessworks Consulting, Inc. , to discuss the roadmap he crafted and followed towards success. He talks about his journey from being a delivery man, to working for another compa...

An anthropologist is someone who studies the aspects of humans in past and present societies. How do you combine that into business? Corporate anthropologist, Andi Simon , has the answer. Andi is the Founder and CEO of Simon Associates Management Consultants . She is also the author of Rethink: Smashing the Myths of Women in Business . In this episode, she joins Michael Zipursky to share why she d...

Have you ever wanted to work and live in an RV? Imagine exploring the world, meeting different people, and experiencing different cultures. You can do all of that and still work on your business from your RV. This is what Mark Treichel does for a living. After 33 years of hard work, Mark retired from the National Credit Union Administration. He bought an RV and decided that he wanted to explore th...

When we say side hustle, the word “hustle” in it is real. This is a story of how a side hustle grew into a full-blown, sought-after consulting business. Michael Zipursky’s guest today is Heather Younger , a keynote speaker, two-time author, and the CEO and Founder of Employee Fanatix . Heather believes that you have to be realistic about how much you can take in and what you can do when side-hustl...

Look at your calendar and cross out the things that you don't enjoy doing. You could do ten other things that you enjoy over one thing that you hate. It's all about choosing the energy. In today's episode, Michael Zipursky and his guest, Cy Wakeman , talk all about what it’s like to be a consultant and why positive energy is so important. Cy is the President and Founder of Reality-Based Leadership...

Genuine communication will always spell success for any consulting business. However, real connection with potential clients can only be achieved using the best storytelling tactics. Michael Zipursky sits down with The Story Leader  Mike Adams  to discuss his well-guarded secrets that fuel  Anecdote , the world’s largest business storytelling company. He explains the right...

Through everyday transactions whether online or in-store, making sales and selling to people is a concept that is familiar to a lot of us. However, from a business standpoint, it is a practice that consulting businesses should be well aware of. Michael Zipursky is joined by  Chris Filipiak , a sales consultant and coach who runs his own consulting business helping agencies with sales function...

Software Pricing Partners  help you figure out how to price your intellectual property and your services. We have one such partner onboard today to help you figure out how to charge what you’re worth.  Chris Mele  is a software pricing strategist and a co-founder of CompanionCabinet Software. In this episode, Chris discusses with Michael Zipursky how getting...

Every business owner or entrepreneur is looking to achieve business growth but doesn’t know where to start.  Perry Marshall , one of the most expensive business strategists in the world and well-known for his book,  80/20 Sales and Marketing , has come to talk with Michael Zipursky on growing a business through elimination. Perry explains the principles and ideas used in his books that h...

Handling objections is one of the main areas one must face when delving into the world of consulting sales. Most of the time, this response is seen negatively, and many veer away from them as much as possible. Michael Zipursky disagrees. He explains the two essential steps in facing objections and how it must always be seen as a source of strength instead of a highlight of your weaknesses. He also...

The COVID-19 pandemic has reinforced that disruptions will come again and again in business. You can only either learn to live in it or get left behind.  Nadya Zhexembayeva  has chosen the former. In fact, as the Founder and Chief Reinvention Officer of the  Reinvention Academy , she has led her consulting firm to a growth of around 500% during this pandemic. What are her secrets? I...

Sometimes, even when you put so much effort into trying to get in front of your ideal clients, you're still not getting great results. It doesn't always mean, however, that it’s a sign for you to abandon ship. Most often, what you need to do is ensure that you're looking at who's your ideal client and what’s the message. In today’s bonus episode, join Michael Zipursky as he shares his insights on...

Starting your own consulting business can be challenging, but the decision to leave your job and try to make it on your own is always a process. Aga Bajer is the Founder and CEO of a culture strategy firm called  Aga Bajer & Associates . She worked with well-known brands like Toyota, Porsche, Citibank, PwC, and many other well-known brands. She is also an author, a keynote...

In this bonus episode, Michael Zipursky explains why you shouldn’t focus on consulting proposals if you want to win. Rather, focus on having a meaningful consulting sales conversation with your ideal client. Dive deep into the conversation and really understand their situation, their problems, and their goals. Once you know your client’s needs in and out, you’ll know exactly what to include in you...