Gonto and Hank

Code to Market

Every week, Gonto & Hank boil down the most important product, growth, and marketing learnings from what’s happening in dev tools

Husk at besøge podcastens hjemmeside og støtte skaberen: codetomarket.fm

Forfatter

Gonto and Hank

Kategori

Business

Podcastens hjemmeside

codetomarket.fm

Seneste episode

30. sep. 2026

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Episoder

Obsessed with Service as Software (with Marcel Santilli) 19.11.2024

We discuss a new term on the rise, "Service as Software", and what it means for marketers and knowledge workers. Admittedly less devtool-focused than normal - let's blame the election news cycle for that :P Service as Software: https://x.com/JayaGup10/status/1852148821389934921 Marcel: LinkedIn Twitter GrowthX

More Launches and Cool Dev Tools Websites 08.11.2024

This episode discusses launches from GitHub Universe, Browserbase, Neon.tech Deploy, and Prisma Serverless Database. We also discuss PlanetScale's new website, Jina's new docs, and website's easter eggs

Next.js Conf Marketing Breakdown + Disguised DuckDB Announcement 30.10.2024

We discuss hits and misses from Next.js Conf 2024, plus how MotherDuck disguised a feature announcement in a post about design.

Pre-PMF Ads & Design Partners Done Right 24.10.2024

We discuss the biggest wastes of money for devtool startups, plus how to think about design partners vs contractual commitments. Bonus topic: another boring launch.

Boring Launches & Bad Names | Code to Market 03 16.10.2024

We discuss how we'd improve the messaging around a "boring" launch (like Deno's v2 launch), plus bad and confusing names of companies and products.

Show-don't-tell Launches & Fighting to (not) Persuade 11.10.2024

We discuss how launches like bolt.new do a good job of showing instead of telling and gettting users to a moment of "wow!" faster. Plus thoughts on whether debating people on Twitter has any persuasive power.

Devtool Influencer Sponsorship and WordPress Scorched Earth 08.10.2024

We discussed Theo dropping Vercel as a sponsor and some general thoughts on content creator sponsorships, and the beginning of Automatic vs WP Engine.

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