SEO 101

Neither Penguin or Panda are on a rolling update schedule. .. both are currently Manual Updates and Panda has not been updated in over 6 months.  Google working on a completely separate Index for Mobile. Tablets not considered “Mobile” by Google and are not impacted by the coming update. Good Mobile Overview of the Gary Illyes presentation at SMX West. Also, Stephan Spencer raises the issue of bui...

New Info on the Google Mobile Algo Roll-out: Will be a Yes/No flag no Grey areas. More discussion about whether it will impact Desktop search. Will roll out over a few Days (a week) Google News not going to see the Mobile update yet. Also , a Doorway Page Updateand listener questions onquery parameter URLs and tabbed content. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: h...

Query Parameters, Ranking Factors and The Possible Split of Google Plusare among the listeners topics that Ross Dunn and John Carcutt ask return guest (Google Webmaster Trends analyst) John MuellerThey also discuss the eventual rollout of search queries reports inGoogle Webmaster Tools, author rank and more. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.c...

The Google Mobile Friendly Update, Advance notice of major upcoming Google updates, GWT Functionality and other subjects are address as Ross Dunn and John Carcutt welcomes back the famed Google Webmaster Trends Analyst from Switzerland, John Mueller Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Ross Dunn speaks withRebecca Kirstein, a certified Google Business View photographer. She is on to talk about the Google Business View process for local search theycreated and how it can help with local results. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Ross Dunn and John Carcutt answer listener questions on mobile friendly SERPs, temporary landing pages while redesigning websites, and inbound vsoutbound links. Plus they discuss some headlines that include Photos are No longer the King of Facebook and Despite Documented Performance Lift Brands Still Confounded By Local Search   Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out...

Understanding andExplaining A Realistic SEO Timeline;In 2015, Your Job As An SEO Isnt Actually SEO orYour Job As An SEO Should Be Just SEO;Wildcards Can Be Used in Google Suggest. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Ross Dunn and John Carcutt discusslinkbuilding tactics, public hatred forGoogle Mapmaker,Quality Content Guidelines,Google Now Supports Crawling andIndexing Locale-Adaptive Web Pages, andMatt Cutts Talking About The Early Days At Google.   Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Ross Dunn and John Carcutt describe in detail why SEOcan be spelledA.R.T. A = Authority Link Profile Social References/Engagement Local Citations R = Relevancy Keyword vs Topics (meaning) Content Content Types T = Trust Algos: Good vs. Bad Tactics Crawlability Technology/Mobile Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Ross and John continue their look into the year of algorithm changes including Payday Loan 2.0 Targeting highly spammy categories, Google Panda 4.0 7.5 percentof English Language queries hit, Authorship Photo Drop Signaling big changes to come. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

External traffic to Spanish news websites has fallen by 10 to 15 percent after Google removed the country’s publishers from its free news index; Non-HTTPS sites get warning soon in Chrome. Plus Ross and John look into the year of algorithm changes including  Payday Loan 2.0 - Targeting highly spammy categories,  Google  Panda 4.0 - 7.5 percentof English Language queries hit,  Authorship Photo Drop...

Ross and John answer listener questions including troubleshooting why a website might actually not be cached, and the importance of allowing people to visit the website with or without the www and how this could result in losing as much as half of his direct web traffic. Plus, Google is shutting down Google News in Spainandcutting all news content from Spain;Google Says Penguin To Shift To Continu...

Ross and John answer listener questions about optimizing for keyword phrases, managingGoogle+ Local pages for yourbusiness. Plus news on New Facebok Algo Targets posts which seem like ads and how to pin Your Google+ Posts To The Top Of Your Stream. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Scanning Your Site For Missing Google Analytics and AdWords Tags as Ross welcomes Josh Kellett. Josh is theinventor of GAchecker.com (a free tool designed to Scan Your Site For Missing Analytics andAdWords Tags) and a top search specialist at the Canadian Red Cross. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Starting a SEO Program On Your Own? Ross and John break down the question by recommending knowing your objectives/goals and setting up the factors for tracking success, competitor research and Keyword research, site optimization based on results of research, content strategy and Link building through building social networks. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: h...

Twitter: Renewed Focus On SEO Generated 10 Times More Visitors as Twitter says making this change increased the number of logged-out users coming to its site by 10-fold, apparently raising the number from 7.5 million per month to the current 75 million per month. Ross and John also talk Google and talk numbers when it comes to The Nofollow Attribute , Link Building As Not Spam, Negative SEO Extort...

Ross and John give a comprehensive cannot-miss episode on SEO Tools, breaking them down by way of Discovery (Keyword and Discovery Research), Analysis (Technical and Backlink Analysis) and Measurement (rank trackers and conversion tracking). Feel free to follow the outline as you listen. Those D.A.M SEO Tools D = Discovery Tools: Keyword Research Google site: and Google cache: Competitive Research...

Penguin 3.0 Rollout Finally here or is it? Is this an update or a new Algo? On a side note - Pirate Update 2.0 happens as well. New Study - Rank number1 in Mobile search or nothing. Tool in webmaster tools for domain changes has updated asJohn Muller updates saying we just updated it to guide you through a part of the process, double-checking that you have the sites verified, that the redirects ar...

Ross and John discuss the recent SEMPO guidelines and how they could impact the industry, plusTopSEOssaysWe Have Not Been Banned By Google,Google releases video series on taking your local business online. Plus they answr listener questions onGoogle monitoring interactions a user has on a web page, and new domain names. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https:/...

Yahoo Directory goes away, how some mobile search campaigns not being tracked?  We also hear client stories dealing with website switching and Google Webmaster Tools. Plus,  we hear the story of an interior designer client friend of Ross who has landed an account with Lamborghini and is asked for a crazy favor. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircl...

Google Panda 4.1 Launches; To avoid liability, Google limits German news content to headlines. Plus, Ross and John offer Commentaryabout howKeywords are DEAD and aMozstory discussesGoogle Answer Boxes Now Showing Up 60percentMore Often   Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

The Final Word on the Death of Google Authorship; SearchMetrics 2013 Ranking Factors - Correlation via Data; John Mueller says Penguin Still to Come 3.0 Most Likely in 2014; Google Webmaster Tools API Updated. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Ross offers things to know on how Google Authorship is dead but not author rank. Plus, some research on PNG and JPG compression, the Difference between Responsive Website Design and Adaptive Website Design, Negative SEO extortion and more. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Google Webmaster Tools Notifications For Faulty Redirects andNew Color-Coded Fetch As Google; Google Penalties Reappearing in Manual Spam Action of Webmaster Tools; Google Responds TheLack ofUnannounced Penguin Updates;Low quality guest blogging is considered little or no original content by Google. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privac...

Ross and John discuss The Pigeon Update and how it is Not as impactful as first reported on account that the URL structure on Google changed so automated tools got it wrong. Plus, they discuss Bing Updates, Author Stats Removed from Google Webmaster Tools, and Authorship Photos Live On. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy