Holden Advisors
If Prices Could Talk
Welcome to If Prices Could Talk, the podcast where we explore the strategies and tactics that drive effective pricing, sales, and negotiations in B2B.Join us for candid conversations with thought leaders and industry experts as we dive into what’s working, what’s changing, and how to build and sustain pricing power in today’s markets. We’ll explore tactical approaches to value-based pricing, improving sales effectiveness, and best practices for negotiating with backbone.
Určitě navštivte web podcastu a podpořte jeho tvůrce: www.holdenadvisors.com
Autor
Holden Advisors
Kategorie
Web podcastu
Nejnovější epizoda
29. říj 2026
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Epizody
Growth playbooks in private equity with Pete Morelli 09.03.2024 18:52
Join us for a conversation with Pete Morelli, Vice President of Sales Strategy at Holden Advisors. We discuss thawing private equity markets and recent project learnings from portcos looking to scale quickly.
Ford vs Tesla price wars, Apple’s car business, and POTUS takes on shrinkflation 07.03.2024 28:16
Roundtable discussion on current business events with Jeet Mukherjee, Pete Morelli, Adnan Akbari, and Tracy Dent. The team talks about Apple's decision to abandon its self-driving car project, the price war sparked by Tesla's price cuts and Ford's response with a lower-priced Mustang Mach-E, and opinions on the general backlash against shrinkflation amongst growing food and retail companies.
Profitable innovation with Adnan Akbari 05.03.2024 21:55
Join us for this episode with Adnan Akbari, Senior Director of Pricing, about innovation over time and how to navigate ongoing price changes. Topics include how to align product and pricing teams for fair pricing strategies, and success stories and strategies of increasing differential value. AGENDA TOPICS 00:00 Introduction 07:11 How to know if you’re under-monetized 10:09 Ways to adjust pricing...
Decoding AI's influence on buyer behavior with Rich Hanna, Professor of Practice 04.03.2024 32:14
A conversation with Rich Hanna, Professor of Practice at Babson College, with Jeet Mukherjee and Tracy Dent from Holden Advisors. In this episode, we discuss the future of the buyer’s decision cycle as AI evolves and companies are learning to shorten the sales process with technology once again. How might the future look for consumer decision-making? AGENDA TOPICS 00:00 Introduction 03:23 How digi...
Apple’s $3499 Vision Pro and Boeing's negotiations with the Air Force 24.02.2024 24:39
The team discusses the pricing and overall positioning for Apple’s Vision Pro, their competition with Meta, and new product pricing for big tech. We also discuss Boeing's public negotiations with the Air Force, strategy and roadblocks for each side, and what their approaches are telling us about the future. If Prices Could Talk roundtable discussion with Jeet Mukherjee, Pete Morelli, Adnan Akbari,...
Emerson's hardware to software transformation with Debi Prickette 11.01.2024 39:52
Today's episode is with Debi Prickette, Director of Decision Support and Sales Analytics at Emerson, and Pete Morelli, Vice President at Holden Advisors about taking on the transformation to SaaS pricing. Topics include the approach, process, and results of a recent initiative with Emerson to transition to a software-first business model. Emerson is the global technology, software and engineering...
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