Do you really know?

What is chlordecone? Thanks for asking! Chlordecone is a highly toxic pesticide which is known for being an endocrine disruptor. That means it can interfere with hormones and cause disease. It has been described by the World Health Organization as “potentially carcinogenic” and causes liver tumours in lab mice. Although it’s been banned for nearly three decades, it’s still causing controversy in t...

What are influencers? Thanks for asking! Influencers are people who are capable of impacting consumption habits among their followers on social media. Brands are relying more and more on influencers as part of their communications strategies, but are sometimes duped by fake influencers. You could be forgiven for thinking influencers were invented in the 2010s. In reality, it stems from a theory di...

What is brand activism? Thanks for asking! Brand activism is when companies seek to have an impact on a social, economic, environmental, or political problem. It’s increasingly common, especially at the moment, but it can have negative consequences. In many cases, companies are called out for being hypocritical when engaging in brand activism. Cynics often see it as opportunistic marketing. Even w...

What is free software? Thanks for asking! Despite what it might sound like, free software isn’t necessarily free of charge. Here, the word is used with regards to liberty, not price. That’s also why it’s sometimes referred to as “libre software”, to avoid any ambiguity. Perhaps more significant than its definition is what free software stands for. It’s a social and political movement which aims to...

What is speciesism? Thanks for asking! The assumed superiority of humans over all other animals is often unspoken. Without necessarily wishing any harm on animals, we take it for granted that we are more complex beings and therefore have greater moral rights. So much so that most of us are not even aware of the concept of speciesism, which is an increasingly complex ethical issue. Speciesism refer...

What is Starlink? Thanks for asking! While the Space Race makes us think back to the 20th century, some billionaires are dreaming of ruling space in 2020. In particular Elon Musk, the CEO of Tesla, who’s planning to send tens of thousands of satellites into orbit in coming years. The name of the project is Starlink and the goal is to deliver high-speed broadband access across the globe. Behind Sta...

What is femicide? Thanks for asking! Many countries reported increased gender-based violence during recent coronavirus lockdowns. Femicides are the most extreme form of such crimes against women, and they have been on the rise for many years now. The term dates back centuries, but has taken on a new meaning in recent decades, with feminists placing emphasis on the specific nature and intent of fem...

What is non-binary? Thanks for asking! Non-binary is an umbrella term to describe people who don’t identify within the traditional gender binary of male or female. This is also known as enby for short, or genderqueer. There isn’t a whole lot of reliable data about the number of non-binary people in the world. But the general trend is gradually more people are identifying as such, bringing into que...

What is cross immunity? Thanks for asking! Until recently, it’s been assumed that nobody had pre-existing immunity to COVID-19. Experts and world leaders such as Angela Merkel warned that the virus could go on to infect up to 70% of a country’s population, if it wasn’t eliminated. But studies are suggesting some people may already be resistant. We’ve already talked about herd immunity in a previou...

What is the female gaze? Thanks for asking! The term “female gaze” has been used in recent years to describe art that subverts the male perspective. The concept is seen as a response to Laura Mulvey’s 1975 essay about the so-called “male gaze”. Historically, this has been the dominant way of viewing art forms, with the male creator and male characters catering to male viewers. The rest of the char...

What is white privilege? Thanks for asking! Like a lot of things, the concept of white privilege comes from the USA. It means that simply being white gives a person additional benefits or rights compared to those of other skin colours. Why are we talking about white privilege right now? The notion has increasingly been brought into the spotlight in recent years by movements like Black Lives Matter...

What is CrossFit? Thanks for asking!   CrossFit is a branded fitness regimen which combines weightlifting, gymnastics, endurance and other forms of physical conditioning. The name comes from the constantly varied nature of workouts, which change every day to suit each individual. The methodology was developed from the 1970s onwards by American college gymnast Greg Glassman, who would go on to foun...

What is jiko sekinin? Thanks for asking! Jiko sekinin is a Japanese term which more or less translates as “individual responsibility”. It’s more than just an expression. It represents a culture or even ideology of duty and guilt in the Land of the Rising Sun. Rather than attracting pity, the likes of homeless people, the chronically ill and even hostages are considered responsible for what happens...

What is FOGO? Thanks for asking! You’ve probably already heard of FOMO - the Fear of Missing Out. Well here’s the opposite: the Fear of Going Out - or FOGO. With coronavirus lockdown measures easing in many countries, some people are still spending more time at home than usual, or not going outside at all. The cause? FOGO! Now this acronym is not actually new, even if it’s being used a lot more at...

What is shadow banning? Thanks for asking! Politicians and influencers are complaining about shadow banning more than ever before. The term refers to the secret silencing of a person, topic or community by social media companies. Posts aren’t actually removed from the platform, but have a much reduced reach, due to not showing up in followers’ feeds. What’s more, affected users aren’t told this ha...

What is Black Lives Matter? Thanks for asking! Since late May, hundreds of thousands of Americans have taken to the streets to protest against police violence, racism and inequality. Riots have broken out and curfews have been put in place in many cities. All this is a result of the death of African-American man George Floyd at the hands of a white police officer in Minneapolis. The Black Lives Ma...

What is asexuality? Thanks for asking! Being asexual means different things to different people. Generally speaking, asexuality refers to the persistent lack of interest in sexual activity. One of the main criteria is not feeling any sexual attraction towards other people. Asexuality can be considered a sexual orientation, or a lack of sexual orientation. Awareness and acceptance of asexuality is...

What is ultracrepidarianism? Thanks for asking! An ultracrepidarian is someone who gives their opinion on just about everything, including subjects which are beyond their sphere of knowledge. A simpler label would be to call someone a know-it-all. It’s linked to a form of cognitive bias known in the field of psychology as the Dunning-Kruger effect. People overestimate their ability at a task, due...

What are antibodies? Thanks for asking! Antibodies are Y-shaped proteins which are secreted by B cells in the human body’s immune system. Their function is to neutralize pathogens like bacteria and viruses which enter the body. They work by recognizing unique molecules in the foreign material, which are known as antigens. By binding to the antigens, antibodies are able to destroy disease-causing m...

What is a drive-in? Thanks for asking! As the name suggests, drive-ins allow visitors to watch a movie being projected onto a large screen, from the comfort of their own car. The fun activity is making an unexpected comeback in the coronavirus pandemic era, as its outdoor nature is suited to physical distancing requirements. There have been reports of tickets selling out in minutes for many screen...

What is a Chief Happiness Officer? Thanks for asking! If you search on Google for Chief Happiness Officer positions, you’ll only find around 700 results. While not widespread just yet, the popularity of such a role is definitely on the rise, as more and more companies look to ensure their workers are kept happy. When was born this concept? The concept was born in Silicon Valley, but you can now fi...

What is Snapchat dysmorphia? Thanks for asking! Snapchat dysmorphia is a mental health condition linked to the excessive use of filters and effects on social media apps. In extreme cases users become so accustomed to seeing a transformed version of their face through selfies, that they want to get surgery to look more like their virtual self. This phenomenon is causing concern among plastic surgeo...

What is corona shaming? Thanks for asking! Corona shaming is one of many trends to emerge during the coronavirus pandemic. Many are frustrated by others apparently not respecting public health guidelines like social distancing, lockdown rules and wearing masks. Most people have had no trouble following the rules, but it seems to have been more difficult for some. It could be a neighbour, a random...

What is Kawasaki Disease? Thanks for asking! The general consensus was that children were relatively safe from COVID-19. But since late April, a number of coronavirus-positive children have been admitted to hospital with strange symptoms, resembling those of Kawasaki Disease. How and when Kawasaki Disease was discovered ? The condition was discovered by Tomisaku Kawasaki in late 1960s Japan. It af...

What is the welfare state? Thanks for asking! The term welfare state refers to measures taken by governments to promote the well-being of the population. This usually takes the form of grants, pensions and benefits, especially for those who have the greatest financial needs. In COVID-19 pandemic times, economies all around the world have been hit hard, and many people are asking whether states sho...