A Digital Strategy Podcast

In this episode, Symon and Marcello dive into the messy intersections of AI, algorithms, and work culture: The rise (and fatigue) of formulaic LinkedIn posts How AI is shaping content, and why quality often gets buried under quantity AWS' take on why replacing junior devs with AI is "the dumbest idea" Anxiety around AI detectors, writing styles, and online discourse Layoffs, risk, and the snake-oi...

Free Accessibility Audit Here!! https://www.designtennis.com/microsites/is-your-website-truly-accessible-find-out-now Don’t let accessibility issues put your business at risk. Discover how marketers can audit their websites, identify compliance gaps, and apply actionable fixes to meet AODA and ADA requirements. Learn more at: https://www.designtennis.com/microsites/is-your-website-truly-accessible...

What exactly is design?  Design is a broad and multi-faceted field that spans various industries and disciplines. From graphic design to industrial design, from fashion design to web design, the concept of design is ever-present in our daily lives. But what exactly is design, and how does it impact our world?  Co-founders Symon and Marcello of Tennis Inc, a user experience design firm, explore wha...

We are back after a long hiatus with a new format discussing the role of digital and design in society, entrepreneurship, and businesses. In this episode, we dive deep into Brand Economics with Mark Radha a self-proclaimed "finance geek" and brand strategist who combines behavioral science and econometrics to formulate a data-backed strategy called Brand Economics which Mark has leveraged with tie...

This week we wrap up our series with Nick Hobson, Ph. D. Chief Behavioral Scientist at The Behaviorist. In this episode, we talk with Nick about the origin of behavioural insights teams in government; and how the pandemic has pushed behavioural science back into the “lab of real-life.” This is our final episode in the series, and we are going to begin exploring some new themes moving forward. It h...

In this episode, we speak with Emma Quin, Executive Director of The Textile Museum of Canada about re-opening and how organizations like Museums will have to evolve and adapt as they reopen in waves. Links You can learn more about Tennis at our website. Be sure to follow us at LinkedIn, YouTube, Instagram, or Twitter

We have 3 episodes left in our survive and thrive series before we end the series and archive it as a moment in time that we all experienced together. In this episode, we speak with Shane Saunderson co-founder of AI startup Babbly and currently researching human-robotic interactions during his PhD. We had a super interesting conversation about the evolution of robotics spurred by what we are curre...

In our most recent episode we speak with Tatiana Soldatova, Managing Director and Co-Founder of Syllable, an architecture and interior design company. We talked about how the interior design industry has been affected and how physical distancing may change how we think about designing workspaces. Links You can learn more about Tennis at our website. Be sure to follow us at LinkedIn, YouTube, Insta...

Thrilled to have spoken with Robert Bolton from the foresight studio, From Later. Our meandering conversation explores hybrid media events, a surprising surge for bike shops, and the future of commercial spaces. This week is a big mental download. Links You can learn more about Tennis at our website. Be sure to follow us at LinkedIn, YouTube, Instagram, or Twitter

This week we interviewed Martin Williams, Co-founder of a food innovation company called Recipe For Tmrw. We explore how at times like these, simply having a great product is not enough if your operational strategies are weak, and customers can’t access or engage. We also talk about the future of supply chains, and the pitfalls of Just in Time (JIT) manufacturing during a global pandemic. Links Yo...

This week we interviewed Mark Garner, Chief Operating Officer and Executive Director at Downtown Yonge Business Improvement Area (DYBIA). Great conversation about how social distancing is reshaping the way we think about conventional retail and how organizations like BIA's are going to need to evolve and support businesses of the future. Links You can learn more about Tennis at our website. Be sur...

This week we interviewed Steve Pons, Managing Director and Jen Roney, Senior Manager Brand and Creative Strategy at Staples Promotional Products. We touched on consumer behaviour, demand vacuums, and the shifting demand of skills required to manage remote teams. Links You can learn more about Tennis at our website. Be sure to follow us at LinkedIn, YouTube, Instagram, or Twitter

Paul Lockhard, President and CEO of Colour a creative digital agency, talks to us about how the effects of COVID-19 are pushing organizations to get more creative and innovative. We also discuss an interesting framework he developed for organizations to view some of their challenges and strategies. Links You can learn more about Tennis at our website. Be sure to follow us at LinkedIn, YouTube, Ins...

What happens when the industry that your 15-year-old company operates in disappears overnight? Greg Dixon is leading Sentient HR through an unprecedented time brought on by COVID-19. For more about who Tennis is and transcripts of individual talks please visit designtennis.com. Links You can learn more about Tennis at our website. Be sure to follow us at LinkedIn, YouTube, Instagram, or Twitter